Our process is inherently collaborative. We use our expertise to guide you through every step of your project and ensure each decision is one you feel good about. We mix our aesthetic with a little of what you like and a lot of what your audience likes to produce truly compelling, memorable brands.
We only work with business owners that we feel authentically aligned with. That means we are able to use intuition to get inside your head and bring your vision into reality. We’ve had clients say, “they seemed to know what I wanted before I did”.
We take a meticulous approach to ensuring your new brand identity attracts your ideal client. We ask over and over, “How does this resonate with the target audience?”. Our work isn’t just beautiful for the sake of it (though it is definitely that!). It is also genuinely effective at captivating the people you want to work with.
We are constantly improving every aspect of our process and developing our creative skills. We aren’t afraid to try something new. Our mission is to holistically serve our clients no matter what they need from us. This drives us to continually grow, learn and refine everything we do.
In case you missed it, I’m Sinead! I am a brand and website designer and the founder of Hello Magic Studio. I work with ambitious, entrepreneurial women all over the world to help them develop a show-stopping visual identity and online presence. I am passionate about design because I know it has the power to amplify the message and offerings of businesses who might otherwise go unnoticed. Excellent design is essential for being taken seriously as an entrepreneur and it might just be the missing piece to your business puzzle!
When I can be dragged away from my Illustrator artboards, you can find me strolling through Melbourne markets, convincing my boyfriend we need to buy a puppy and constantly sipping something sweet and fizzy. I’m obsessed with Sephora, the colour pink, travelling the world and learning new creative skills. I’m a Four on the Enneagram and an ENFP-T which means I’m very prone to getting out-of-proportionately excited about anything I find unique and interesting!
Creating Hello Magic Studio is my greatest achievement in life so far. I am incredibly passionate about serving my clients because I know the grit, determination and hard work that goes into building a business you are proud of. I cannot wait to meet you and hear all about your goals and dreams!
“Sinead is truly amazing. She is the sweetest human you'll ever meet and she is a brilliant designer. Every aspect of my brand represents ME! Sinead hears what you are saying, what you are nervous about, what you love, what you don't love, and takes that feedback and puts it into your design. She really designs a brand for YOU--no one else but you! It was truly the most stress-free, enjoyable process, and I couldn't be more thankful that Sinead designed my brand. Sinead is crazy talented and working with her was truly the best investment I have made in my business thus far.”
“Sinead's work speaks for itself. She literally exceeded ALL of my expectations. She was fast, easy to work with and her design process really made me think about my business in a new way that challenged me and helped me really become clear with what I wanted. I am IN LOVE with my new website. I can't stop staring at it and playing with the pages. It is so gorgeous, professional, clear, fun, happy - all the words I wanted. She literally nailed them all!”
"Sinead is efficient, fast, detail-oriented, talented, and on top of all that, a total sweetheart! She was patient and made every effort to incorporate the things that were important to me. I just love my new website! It's so much more clear what I want visitors to do when they visit my page and the professional design elevates my brand. It also just makes me happy to look at!”
“Working with Sinead on my custom design project, couldn't have been a more perfect fit. She was able to help me define what my brand was, and how I wanted that to come across on a website- while being so open and flexible to changes along the way. She encouraged me to be myself in my branding and that is something I am so grateful for. I am so proud of the finished project! It feels authentic to my brand and everyone I talk to compliments it! I feel like an actual business owner now! You are amazing, talented, and wonderful! I would recommend you 10/10 times to someone! Thank you for your patience with this newbie!”
"Sinead was a dream to work with! She really listened to what I wanted and took the time to understand my business which you helped shape into a beautiful brand - one that I am so proud of. My new website will completely change my business. I feel congruent and authentic in my online presence and I feel like my website conveys the quality of the work I do and the value I can add to my client's businesses. Your process is amazing and I really appreciated knowing exactly where we stood in the project at all times.”
"Sinead is a website and brand design wizard! I am in love with my branding and website! It's functional, well designed and I can see parts of myself shining through. The process was great. At first, it seemed a little daunting, but in no time felt like an absolute breeze as Sinead held my hand through each step. I found that Sinead was super intuitive of what my vision was. She tended to pick up on most adjustments before I even had to say a thing. She also is very clear and direct with her email communication which let me know exactly when and why I needed to contribute to parts of the design process.”
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